 | Friday Box Office: OUIJA Pulls Off Halloween Win Over NIGHTCRAWLER  | When Halloween falls on a Friday you can bet the box office will be pretty underwhelming. With all major studios avoiding the date, Open Road Films' Nightcrawler was expected to take first place by default. The R-rated drama earned an estimated $3.2 million yesterday, including $515,000 from Thursday p.m. previews. That puts it on track for about $13 million - and first place – this weekend, but it wasn't enough to overcome horror-holdover Ouija on Halloween. Last weekend's number one film trailed Fury and John Wick all last week but returned to first place yesterday with an estimated $3.5 million from 2,899 locations. That's down 58% from its first Friday - an astonishingly good hold for most horror movies, let alone one that both critics and audiences have savaged. Full story after the jump. It might seem logical that Ouija, the only scary movie play ing on a date devoted to scary movies, would end up on top on Friday. But that's not how anyone saw Friday's box office playing out... - mediamage | |
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